Poppi invites flyers to imagine the airline of the future: cinema class, in-flight vending machines and middle seats with brand-sponsored gifts. The design team at Teague came up with what they believe will be an aviation reality in just a short decade. The design agency is centered around noting that complacent industries, like airlines, will quickly be taken out by more innovative competitors.
The Poppi airline of the future would be app-connected -- pinging flyers' phones when their sections are boarding, providing online chats for seat swapping or ticket re-sales and monitoring digitally-connected baggage.
Making comparisons to industries like hotel and taxi businesses, Teague notes that similar consumer-focused companies like Uber and Airbnb will enter the market and dominate because they no longer underachieve and overcharge.
Visionary Modern Airlines
This Airline of the Future is App-Connected and Offers "Cinema Class"
Trend Themes
1. App-connected Airlines - Opportunity to create app-connected airlines that offer convenience and personalized services to flyers.
2. Cinema Class - Opportunity to disrupt the airline industry by introducing a luxury in-flight experience similar to cinema class.
3. Digitally-connected Baggage - Opportunity to develop digitally-connected baggage systems that provide real-time tracking and monitoring for flyers.
Industry Implications
1. Aviation - Disruptive innovation opportunity to revolutionize the airline industry through app connectivity and luxury experiences.
2. Hospitality - Opportunity for hotel and accommodation companies to enter the airline market by offering personalized services and unique in-flight experiences.
3. Logistics - Disruptive innovation opportunity for logistics companies to develop advanced baggage tracking and monitoring systems for airlines.