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Nike is Expected to Release a 'Black/White' Air Jordan Silhouette

The Air Jordan 1 ‘85 silhouette has just debuted a ‘Black/White’ colorway that will join the list of Nike sneakers under the ‘Panda’ name. The two-tone sneaker has proven itself to be an iconic colorway, with the Dunk Low and Hi ‘Panda’ sneakers seeing a significant increase in popularity over recent years.

The upcoming sneaker features the Air Jordan winged basketball logo on the collars, as well as the Nike logo on the tongue. A white leather base acts as a canvas for the contrasting black overlays. The sneaker also uses signature Nike design elements like a perforated toe box, white midsoles, and black rubber outsoles.

The Air Jordan 1 High ‘85 ‘Black/White’ will release in February 2023 on Nike’s website.
Trend Themes
1. Two-toned Sneakers - Opportunity for other shoe brands to release their own iconic two-toned sneaker versions.
2. Nostalgia Fashion - Increasing demand for classic designs and colorways from the past provides a chance for other brands to create retro-inspired products.
3. Online Sneaker Drops - Other brands can follow Nike's example of releasing limited edition sneakers online to generate hype and exclusivity among customers.
Industry Implications
1. Footwear - Opportunity for other shoe brands to experiment with unique color combinations and designs to appeal to nostalgic consumers.
2. E-commerce - Chance for e-commerce platforms to establish themselves as the primary platform for limited edition sneaker releases by partnering with brands or creating their own exclusive drops.
3. Fashion & Apparel - Opportunity for fashion designers to incorporate classic two-toned designs into their apparel products such as jackets or hats to create a cohesive look with sneakers.

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