The non-profit organization, Shine on Sierra Leone, has introduced the '9 mile scroll' -- a website that scrolls for the equivalent of nine miles, in an effort to draw attention to the fact that children in rural parts of the West African country have to walk up to 100 miles a week, just to attend their school.
During the ‘9 Mile Scroll,’ which takes about five hours to complete, website visitors will be offered a visual representation of what some students have to endure each day, just to make it to their educational facility -- this includes harsh temperatures, "malaria-carrying mosquitoes, monsoons and human traffickers."
The non-profit organization behind the website created this digital experience in order to raise money to build new schools and to offer a more efficient means of transportation in rural areas.
Charitable Scrolling Websites
9 Mile Scroll Visualizes the Walk to School in Rural Sierra Leone
Trend Themes
1. Digital Fundraising - The '9 mile scroll' website showcases the potential of using digital platforms to raise money for charitable causes.
2. Immersion and Empathy - The immersive experience of the '9 mile scroll' highlights the power of technology in fostering empathy for social issues.
3. Awareness Through Visualization - The use of visual representation in the '9 mile scroll' demonstrates the effectiveness of visual storytelling in creating awareness for societal challenges.
Industry Implications
1. Non-profit - Non-profit organizations can leverage the concept of charitable scrolling websites like the '9 mile scroll' to engage donors and generate funds for their causes.
2. Education - The education industry can explore innovative ways to address transportation challenges faced by students in remote areas, inspired by the '9 mile scroll'.
3. Technology - Technology companies can develop immersive experiences and interactive platforms, following the '9 mile scroll' example, to create empathy-driven content and raise awareness for social issues.