BMW's 2016 7 Series pushes the boundaries for luxury and technology. The interior of the car has the look and feel of a luxury hotel, giving its driver the sanctuary that her or she may need. The 7 Series' interior boasts an elegent combination of quilted leather and inlaid wood, contrasted by galvanized metal for all the car's buttons. The car also features the latest in laser-light technologies both in the interior and exterior.
The 7 Series' capabilities are also impressive, starting with self-parking. A driver can exit the car and direct the car to either move forwards or backwards, if a driver is having difficulty. The car is also equipped with the latest iDrive touchpad with increased usability.
The newest BMW 7 Series perfectly marries modern luxury while maximizing the brand's technological prowess.
Comfortable Luxury Cars
BMW's 2016 '7 Series' is the Brand's Most Technologically Advanced Car
Trend Themes
1. Technologically Advanced Luxury Cars - Disruptive innovation opportunity: Develop luxury cars that combine cutting-edge technology with luxurious design elements.
2. Integrated Self-parking Systems - Disruptive innovation opportunity: Create self-parking systems that allow drivers to conveniently exit their cars and remotely direct them to park.
3. Enhanced In-car User Interfaces - Disruptive innovation opportunity: Build user-friendly and intuitive in-car interfaces that incorporate the latest touchpad and usability technologies.
Industry Implications
1. Automotive - Disruptive innovation opportunity: Innovate and introduce advanced luxury car models with superior technology and design.
2. Hospitality - Disruptive innovation opportunity: Collaborate with luxury car manufacturers to create interiors that provide a hotel-like luxury experience.
3. Technology - Disruptive innovation opportunity: Develop cutting-edge technologies for luxury cars, such as advanced self-parking systems and user-friendly interfaces.