Mercedes-Benz, the German automobile manufacturing giant, has released a cryptic message and image on its Facebook page about a 6 meter car. The image depicts the silhouette of a sleek, luxurious, and lengthy red vehicle accompanied by the caption, "Hot & cool -- almost 6 metres of ultimate luxury." There are currently no 6 meter cars on the market, as such lengthy designs went out of fashion after the stretch Cadillacs and Buicks of the 70s.
Though there's no hard information to supplement the Facebook post, Mercedes-Benz junkies have noted that the teaser image looks similar to the Exelero, a car concept from Benz's luxury partner, Maybach. Indeed, the file name on the image posted to Facebook is "maybach_concept_coupe_1.jpg," lending credence to the theory that the new vehicle might be an update of the Exelero.
Lengthy Automobile Concepts
Mercedes-Benz has Teased a 6 Meter Car on Their Facebook Page
Trend Themes
1. Luxurious-lengthy Car Designs - There is an opportunity for disruptive innovation in creating new and stylish lengthy car designs that offer ultimate luxury.
2. Revival of Lengthy Car Concepts - Bringing back lengthy car designs from the past could be a disruptive innovation opportunity to cater to the demand for unique and retro-inspired vehicles.
3. Cryptic Teasers for New Cars - Creating cryptic teaser campaigns like Mercedes-Benz's Facebook post can generate anticipation and excitement, leading to disruptive innovation in the automotive industry.
Industry Implications
1. Automotive Design - The automotive design industry has the potential to disrupt the market by creating new and luxurious lengthy car designs.
2. Automobile Manufacturing - Automobile manufacturers can capitalize on the revival of lengthy car concepts to offer unique and retro-inspired vehicles that disrupt the market.
3. Marketing and Advertising - The marketing and advertising industry can seize the opportunity to create cryptic teaser campaigns that generate excitement and disruption in the automotive market.