New Balance continues to add more tonal iteration of the iconic 550 sneaker model to its roster. The latest update is minimal with black and white details that are a nod to an Oreo cookie. The retro basketball shoes are detailed in layers of smooth and perforated leather materials in white as the base foundation.
It is then met with suede materials as a textural contrast at the mudguards found at the toe areas and followed with the cushioned mesh detailing that makes its way to the collar section. The lateral side features the N logo which has double stitching outlined with the notable 550 block text that rests right under the front eyelets of the shoe.
Cookie-Themed Casual Sneakers
New Balance's 550 Sneaker Gets an Oreo-Themed Colorway
Trend Themes
1. Cookie-themed Footwear - The trend of incorporating food-themed designs into footwear could be expanded to include other popular snacks and desserts, such as donuts or ice cream.
2. Minimalistic Sneakers - The trend of creating minimalist sneaker designs with bold accents could be further developed by incorporating unique colorways and materials.
3. Perforated Leather Detailing - The trend of adding textural contrast through use of perforated leather materials could be applied to other shoe styles, such as boots or loafers.
Industry Implications
1. Footwear Industry - Manufacturers within the footwear industry can leverage food-themed designs to create limited edition releases that appeal to collectors and sneaker enthusiasts.
2. Fashion Industry - The fashion industry can take inspiration from the minimalist trend in sneaker design and incorporate it into other apparel categories, such as jackets or trousers.
3. Leather Goods Industry - The leather goods industry can explore the use of perforated leather materials as a way to add texture and detail to handbags, wallets, and other accessories.