Few artists can stay culturally relevant for over 20 years, but the 1980’s rap-pop trio The Beastie Boys make it look easy. They came together in 1979 and by 1986, ‘License to Ill’ drove them to the top of the charts. The Beastie Boys revealed yesterday that they are to release a new album entitled, ‘Hot Sauce Committee,’ their first in two years.
If their successful appearance on last night’s ‘Late Night Show with Jimmy Fallon’ was any indication, the Beastie Boys will have new younger fans to add to their already massive fan base.
We are seeing the 80s in fashion and cosmetics so much lately that it is inevitable music would begin to mimic that as well. I think the Beastie Boys are a good place to start.
1980's Music Revivals
Beastie Boys to Drop ‘Hot Sauce Committee' Album
Trend Themes
1. 1980's Music Revivals - Disruptive innovation opportunity: Create a platform to digitally revive and promote 1980's music to a newer, younger audience.
2. Fashion and Cosmetics Revival - Disruptive innovation opportunity: Develop a line of 1980's-inspired fashion and cosmetics products to capitalize on the growing trend.
3. Nostalgic Entertainment - Disruptive innovation opportunity: Create a streaming platform dedicated to streaming 1980's movies, TV shows, and music for fans seeking nostalgia.
Industry Implications
1. Music Streaming - Disruptive innovation opportunity: Develop a music streaming platform specifically tailored for 1980's music, targeting nostalgic listeners.
2. Fashion and Beauty - Disruptive innovation opportunity: Launch a 1980's-inspired fashion and beauty brand that merges nostalgic elements with modern trends.
3. Entertainment Streaming - Disruptive innovation opportunity: Establish a dedicated streaming platform that curates and showcases content from the 1980's era, appealing to nostalgic viewers.