Unpublished - Did not make the cut
The Means of Persuasion
Sally Hogshead Keynotes - The Sally Hogshead keynotes provide valuable insights into personal branding and persuasion. She is...
In her endearing speech, Sally Hogshead discusses the means of persuading through fascination. She argues that a consumer’s fascination with your product or idea is the driving force behind success. Without an interest as awe-stricken as fascination, the business isn’t memorable or worth one’s time.