Project Rock, an ongoing collaboration between Dwayne 'The Rock' Johnson and Under Armour, has unveiled its latest gym-focused collection titled 'Work Starts Here.' The capsule features a wide array of athletic apparel including an upgraded version of Johnson's signature sneaker, the 'PR4' training shoe.
The new 'PR4' consists of a lightweight mesh upper, a flat TriBase outsole, and a robust TPU midfoot strap designed to provide athletes extra support during lateral movements. The shoe's TPU heel has also been upgraded to provide a tighter grip fit.
Another standout item included in the collection comes in the form of tech gear. Johnson has released a new pair of over-ear headphones built specifically with intense workouts in mind. The headphones come equipped with noise cancellation technology and unique ear cushions that can be removed and washed.
Celeb-Backed High-Intensity Workout Apparel
Dwayne Johnson Launches 'Work Starts Here' Collection
Trend Themes
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Industry Implications
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3. Athletic Footwear - Innovations in developing versatile training shoes with customizable features, such as adjustable heel grips and adaptable uppers, that meet individual preferences and provide better support during lateral movements in intense workouts.