As an alternative to the many mulled wines, spiked ciders and alcoholic eggnog drinks that appear around the holiday season, Belvoir introduced a non-alcoholic Mulled Winter Punch.
This beverage is made from a blend of real fruits like elderberry, grape, blackcurrant and orange, which is combined with satisfying winter spices like cinnamon, cloves and nutmeg. For serving, Belvoir reccomends warming the Mulled Winter Punch. For those who prefer something a bit more traditional, Belvoir also suggests that a splash of red wine can be added to replicate a classic mulled wine.
Now that many consumers are seeking alternatives to alcoholic drinks, there is a huge opportunity for seasonal favorites to be recreated in alcohol-free formats.
Mulled Berry Beverages
This Mulled Winter Punch is Made with a Blend of Fruit Juices and Spices
Trend Themes
1. Non-alcoholic Alternatives - There is a growing trend of consumers seeking non-alcoholic versions of popular drinks, creating an opportunity to offer alcohol-free recreations of seasonal favorites.
2. Mulled Beverage Innovation - There is a trend towards innovative non-alcoholic mulled beverage offerings, creating an opportunity for businesses to experiment with unique flavor combinations and spices.
3. Fruit and Spice Combinations - There is a growing trend of using unique combinations of real fruits and winter spices in non-alcoholic beverages, creating an opportunity for businesses to tap into this popular flavor trend.
Industry Implications
1. Beverage - The non-alcoholic beverage industry has an opportunity to capitalize on the growing trend of consumers seeking alternative seasonal drinks.
2. Foodservice - The foodservice industry has an opportunity to offer unique non-alcoholic mulled beverage options to customers during the winter months.
3. Hospitality - The hospitality industry has an opportunity to incorporate non-alcoholic mulled beverage offerings into their seasonal menus, catering to the increasingly health-conscious consumer trend.