The Wildfox Couture Swim Collection, set to be released later this summer, is the brand's first bathing suit line and it certainly will not disappoint. Boasting plenty of inspiration from past decades including the '70s and '80s, the Wildfox Couture Swimsuit Collection offers high-waisted suits, Baywatch-like one pieces and darling pastel tones.
The prints of the Wildfox Couture Swim Collection are also a noteworthy feature as they showcase a horse, a star-clad universe and pretty flowers. The suits from the collection are sure to make a splash as the brand's debut collection.
Implications - Businesses that expand the types of products they carry will benefit by expanding their clientele. Clients will likely invest in the new products offered by a preferred or favored company as they will be anticipating similar qualities to which they originally attracted.
Playful Printed Swimwear
The Wildfox Couture Swim Collection Combines Pastel Prints & Vintage Fits
Trend Themes
1. Vintage-inspired Swimwear - Opportunity for brands to tap into the nostalgia trend and offer swimwear with retro designs and fits.
2. High-waisted Swimsuits - Growing demand for high-waisted swimsuits creates an opportunity for brands to cater to customers looking for more coverage and a vintage aesthetic.
3. Printed Swimwear - The popularity of unique and playful prints in swimwear presents an opportunity for brands to create eye-catching designs and appeal to fashion-forward consumers.
Industry Implications
1. Fashion Retail - Fashion retailers can capitalize on the trend by offering a wide range of vintage-inspired swimwear options to attract customers looking for unique and nostalgic styles.
2. E-commerce - E-commerce platforms can curate a selection of high-waisted swimsuits and printed swimwear from various brands to cater to the growing demand of online shoppers.
3. Fashion Design - Fashion designers can explore innovative ways to incorporate playful prints and vintage-inspired elements into their swimwear collections, providing customers with distinct and stylish options.