Trader Joe's recently expanded its seafood selection with the debut of its new Wild Skipjack Tuna.
Trader Joe’s Wild Skipjack Tuna is a great choice for anyone looking for a more sustainable canned tuna alternative. The fish that Trader Joe's uses is sustainably caught in Thailand without the use of Fish Aggregating Devices, which aids in reducing by-catch.
Moreover, each fish used in the product is also individually tested for mercury and only those registering 0.15 parts per million of mercury or less end up being used—a policy that's much stricter than the FDA's mercury action limit. Finally, the fish is hand-cut and hand-packed raw before its slow-cooked in the pouch. This method helps to seal in the nutrients and all the great tuna flavors.
Sustainably Caught Skipjack Tuna
Trader Joe’s Wild Skipjack Tuna is Sustainably Caught in Thailand
Trend Themes
1. Sustainable Seafood - Opportunity for companies to create sustainably caught seafood products to meet the growing demand of eco-conscious consumers.
2. Mercury Testing - Development of more rigorous testing methods for mercury in seafood products could disrupt the current industry standard.
3. Hand-packed Food - Hand-packing food products prior to cooking can potentially improve the quality and flavor of the food, and create a unique selling point for companies.
Industry Implications
1. Canned Seafood - Companies can differentiate themselves by developing eco-friendly and socially responsible canned seafood products.
2. Food Safety Testing - Opportunities exist for companies to develop more rigorous mercury testing methods for seafood products, potentially disrupting the current industry standard.
3. Ready-to-eat Food - Companies could potentially improve the quality and flavor of their ready-to-eat foods by adopting a hand-packing method of preparation.