Traveling Urbanite Fashions

The Whillas & Gunn 2011 Spring/Summer Collection

There may be "no place like home," but there is also no feeling like hopping of a plane, train or automobile and setting foot in a new destination. The photo shoot for the Whillas & Gunn 2011 Fall lookbook features well-dressed travelers ready for adventure.

The Whillas & Gunn 2011 Fall collection is full of simple, clean clothing and accessories that are perfect for tossing into a suitcase and hitting the road.

Implications - Traveling can often be a very stressful and tiring experience for many individuals within modern society. Businesses that offer products to make a journey more comfortable and provide relief for consumers will fare well in today's society. From fashion to luggage, a wide range of companies can benefit by adapting this mindset.
Trend Themes
1. Travel-friendly Fashion - Businesses can innovate by producing clothing and accessories that are comfortable, versatile, and appropriate for travel.
2. Adventure-ready Apparel - Companies can tap into the sense of wanderlust in consumers by creating clothes and accessories that are designed to make travel more exciting and fun.
3. Sustainable Travel Gear - There is an opportunity for businesses to create eco-friendly luggage, backpacks, and other travel accessories that support sustainable travel habits.
Industry Implications
1. Fashion and Apparel - The fashion industry has the opportunity to create purposeful designs and versatile, travel-ready apparel for consumers.
2. Luggage and Travel Accessories - Businesses can create durable, functional, and stylish luggage and accessories that make travel easier and more enjoyable.
3. Sustainability and Eco-friendly Products - An opportunity exists for businesses to provide sustainable travel gear by using recycled materials and environmentally friendly manufacturing processes.

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