Nike’s popular Dunk Low silhouette is receiving a new ‘Wheat’ treatment just before the launch of the ‘Wheat’ Air More Uptempo silhouette. Following its predecessor, the new colorway comes dressed in a mixture of wheat, white, and gum brown and is crafted with pristine leather uppers. Debossed "NIKE" logos can be spotted along the panels, perforated toe box, and heel. The sneakers also feature branding elements along the Swoosh, tongue tag, insole, and heel in 'Wheat.'
The shoe is finished with a pair of matching ‘Wheat’ laces, a white midsole, and a soft gum outsole. The Nike Dunk Low in the new Quilted ‘Wheat’ colorway will launch on September 20 via the Nike website and select retailers.
Quilted Leather Sneakers
Nike Launches the Dunk Low in a Fall-Ready 'Wheat' Colorway
Trend Themes
1. Quilted Leather Sneakers - Opportunity for the sneaker industry to explore premium and unique materials for their products
2. 'wheat' Colorway - Opportunity for the fashion industry to embrace natural, earthy tones and incorporate them into their designs
3. Debossed Logo Design - Opportunity for companies to experiment with unique branding elements and add a touch of sophistication to their products
Industry Implications
1. Footwear Industry - Companies in the footwear industry can take advantage of the trend to produce premium quality shoes with unique materials and designs
2. Fashion Industry - Fashion companies can explore incorporating natural, earthy tones into their designs and marketing materials
3. Marketing and Advertising Industry - There is an opportunity for companies to experiment with unique branding elements and designs to differentiate themselves from competitors