Bruegger’s may be best known for its bagels, but the chain recently bolstered its sandwich selection with the debut of the new Western Brisket Sandwich and the new Smokehouse Brisket Egg Sandwich.
Available from participating Bruegger’s locations, both the Western Brisket Sandwich and the new Smokehouse Brisket Egg Sandwich are made with savory smoked brisket. The Western Brisket Sandwich paired the meat with fresh green and red peppers, red onions, and chipotle mayo, all served on a gourmet Five-Cheese bagel. As for the Smokehouse Brisket Egg Sandwich, this dish pairs brisket with a fresh-cracked egg, cheddar cheese, and jalapeno cream cheese, all on a plain bagel – a combination that makes for a very hearty breakfast.
Both the new Western Brisket Sandwich and the Smokehouse Brisket Egg Sandwich are only available for a limited time.
Cheesy Smoked Brisket Sandwiches
Bruegger’s Western Brisket Sandwich Comes on a Five-Cheese Bagel
Trend Themes
1. Brisket Sandwiches - Brisket sandwiches are becoming popular items on menus at fast-casual restaurants, creating an opportunity for establishments to offer unique and creative takes on the classic sandwich.
2. Bagel Sandwiches - Bagel sandwiches are an emerging trend in the breakfast and brunch industry, giving chefs and restaurants the chance to experiment with various flavor combinations to attract customers.
3. Limited Time Offerings - Limited time offerings are a trend in the fast-casual and quick-service restaurant industry, creating a sense of urgency among customers to try new and exciting menu items before they disappear.
Industry Implications
1. Fast-casual Restaurants - Fast-casual restaurants can capitalize on the brisket sandwich trend by offering unique takes on the classic recipe that will appeal to customers looking for something different.
2. Breakfast and Brunch Restaurants - Breakfast and brunch restaurants can use the growing popularity of bagel sandwiches to create menu items that stand out from the competition and cater to customers' desire for a hearty morning meal.
3. Fast Food Chain Restaurants - Fast food chain restaurants can take advantage of the limited time offering trend by regularly introducing new and exciting menu items, keeping customers interested and coming back for more.