The Warriors of Radness SS 2012 collection is inspired by 90s beachwear with modern sartorial detailing. The color scheme is sunny and faded, featuring sea foams, canary yellows and crisp oranges. The throwback hues are combined with Venice prints, including palm tree silhouettes, daisy petals and stripes.
The spring line features sweat pants with nostalgic tourist prints, high-hemmed shorts and tanks. The more memorable pieces include a neon color-blocked wind breaker and a denim/gray varsity jacket with minimalist detailing. Warriors of Radness provide premium products for a versatile lifestyle. The staple pieces can be dressed up, or worn casually on a stroll through Venice Beach.
The Warriors of Radness SS 2012 collection is perfect for the dude roaming from the beach to the streets.
Multi-Tonal Streetwear
The Warriors of Radness SS 2012 Collection is Sea-Stained
Trend Themes
1. Beach-inspired Fashion - Opportunity for brands to create clothing lines that combine beachwear influences with modern sartorial detailing.
2. Nostalgic Prints - Brands can incorporate throwback tourist prints in their designs to create a sense of nostalgia in their clothing lines.
3. Versatile Lifestyle Clothing - There is a market for versatile clothing pieces that can be dressed up or worn casually for various occasions.
Industry Implications
1. Fashion - Fashion brands can explore the opportunity to create beach-inspired clothing lines with nostalgic prints.
2. Streetwear - Streetwear brands can incorporate beachwear influences to create unique and trendy clothing.
3. Lifestyle - Brands that cater to a versatile lifestyle can create clothing lines that are suitable for different occasions.