Inspired by international travels, The Pine Bar within the Biltmore Mayfair Hotel on Grosvenor Square in London concocted the WANDERLUST menu. This cocktail menu promises to take drinkers on a journey of the flavors of the world through their senses.
On the travel-themed cocktail menu, guests' tastebuds will take flight with options like the California-style Pacific Wheel, Symphony of the Forest, which tells the story of the native pine forests of Washington State, or Exuberance, which captures the essence of the Caribbean. While Opulence is a champagne cocktail with a touch of gold, The Flamboyant offers up a taste of Sin City with tequila, brandy and vermouth.
In all, the colorful collection consists of 16 cocktails, four of which are made with no to low alcohol, which means that there are even options for those participating in Dry January.
Globally Inspired Cocktail Menus
The Pine Bar's Wanderlust Menu Offers a Journey for the Senses
Trend Themes
1. International Cocktail Menus - Opportunities for bars and restaurants to create cocktail menus inspired by different countries and regions around the world.
2. Sensory Journey Experiences - Creation of immersive and experiential cocktail menus that take guests on a sensory journey through taste and aroma, using storytelling and themed elements.
3. Low Alcohol Beverages - Rising demand for low to no alcohol options due to the increasing trend of mindful drinking, creating opportunities for bars and restaurants to cater to this market with creative mocktails and low alcohol cocktails.
Industry Implications
1. Hospitality Industry - Bars and restaurants can offer unique and memorable experiences through international and sensory cocktail menus, attracting customers and creating brand differentiation.
2. Beverage Industry - Opportunities to develop new and innovative low alcohol beverages and cocktail ingredients to cater to the growing demand for mindful drinking.
3. Tourism Industry - Cocktail menus inspired by different destinations can offer travelers a taste of the local culture and create an immersive experience, adding value to travel packages and promoting tourism.