For some people it has been an incredibly hot summer these last few days, leaving many to feel like model Karmen Pedaru in the Vogue Spain August 2013 editorial. Skin slick with sweat and hair matted down, she nevertheless keeps it cool better than the average person. She even manages to do that wearing leather and fur, two unspeakable materials in this scorching weather.
The Vogue Spain August 2013 editorial was shot by Greg Kadel. Very sexy, which is only natural considering the steamy climate that would have anyone shedding the layers of their clothes one by one, the skin-revealing looks were styled by fashion editor Havana Laffitte. Laffitte pulled pieces from the likes of Dries van Noten, Jeremy Scott and Dolce & Gabbana for the Estonian beauty to wear in the photoshoot.
Slick-Skinned Editorials
The Vogue Spain August 2013 Photoshoot Stars a Steamy Karmen Pedaru
Trend Themes
1. Slick-skinned Fashion - Opportunity for innovative materials that provide a sleek, sweat-resistant alternative to leather and fur.
2. Climate-inspired Styling - Trend towards fashion editorials that embrace the extreme weather and showcase weather-appropriate styles.
3. Steamy Photoshoots - Growing demand for editorials that capture the sensuality and rawness of summer heat.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity to develop and market climate-responsive clothing and accessories.
2. Fashion Photography - Opportunity to create evocative photoshoots inspired by the atmospheric conditions and their impact on fashion and style.
3. Sustainable Fashion - Potential for eco-friendly alternatives to traditional materials like leather and fur that are more suitable for warmer climates.