Lifting weights was never as feminine as it is in this Vogue Paris February 2014 shoot.
Fashion photographer Katja Rahlwes captures the world's most girly gym in this stunningly pink fashion shoot. It looks like somewhere the Plastics from Mean Girls would go to burn their calories. Model Edita Vilkeviciute poses in different positions while holding a silver weight at odd angles.
Although the clothing in this Vogue Paris February 2014 spread is totally adorable, the garments aren't exactly the center focus. Shinning baubles shimmer all over Vilkeviciute. Finely hanging earrings, elegant bracelets, charming necklaces and rings big enough to hurt someone all decorate the images with a colorful sparkle. Most of the jewelry has a silver background and then the jewels are in some sort of bright playful color.
Glamorously Chic Gym Photography
Edita Vilkeviciute Sweats it Out in Vogue Paris February 2014
Trend Themes
1. Feminine Gym Fashion - Disruptive innovation opportunity: Develop stylish activewear that combines fashion with functionality for women.
2. Glamorous Fitness Accessories - Disruptive innovation opportunity: Create high-end, fashionable fitness accessories that elevate the workout experience.
3. Fashion-forward Fitness Photography - Disruptive innovation opportunity: Explore creative and visually stunning ways to capture fitness and athleticism in fashion photography.
Industry Implications
1. Activewear - Disruptive innovation opportunity: Design trendy activewear lines that cater to women's desire for fashion-forward gym attire.
2. Jewelry - Disruptive innovation opportunity: Develop unique workout-inspired jewelry pieces that combine style and functionality.
3. Photography - Disruptive innovation opportunity: Offer specialized fitness photography services that merge fashion and athleticism in visually striking ways.