High Contrast Fashion

The Vogue Brazil May 2013 Editorial Stars Giulia Daga and Thais Custodio

The Vogue Brazil May 2013 editorial looks like something a hippie hypnosis would put together if asked to art direct a fashion photoshoot. The spell-binding backdrop looks like something a quack would use to put a patient in a trance. Here it simply accentuates the black and white ensembles being showcased beautifully.

Like something out of 'Beetle Juice,' the busily patterned outfits were styled by Raquel Lionel and complemented with beauty by Fabio Nogueira. Lensed by photographer Tavinho Costa, the Vogue Brazil May 2013 editorial stars models Giulia Daga and Thais Custodio. Whether clad in houndstooth jackets, checkered shirts, polkadot scarves or striped skirts, their looks are equally dramatic and chic.

The 3D scene created for the Vogue Brazil May 2013 editorial was done by Fred Meyer.
Trend Themes
1. High-contrast Patterns - The rising trend of high-contrast patterns in fashion creates an opportunity for disruptive innovation in textile printing technologies.
2. Retro-inspired Fashion - The current trend of utilizing retro patterns and styles in fashion is an opportunity for disruptive innovation in sustainable fashion materials and production methods.
3. Vibrant Backdrops in Fashion Photography - The trend of utilizing vibrant backdrops in fashion photography presents an opportunity for innovative digital photography techniques and equipment.
Industry Implications
1. Fashion - The fashion industry can harness the trend of high-contrast patterns to create new design possibilities and unique products to cater to changing consumer preferences.
2. Textile Printing - The rise of the trend in high-contrast patterns creates opportunities for disruptive innovation in textile printing technologies that can improve the efficiency and accuracy of the printing process.
3. Digital Photography - The trend of utilizing vibrant backdrops in fashion photography presents an opportunity for innovative digital photography techniques and equipment that can capture vivid and realistic images for use in fashion marketing and advertising.

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