Surrounded by a crack desert floor, low mountains and a scorching sun, the Vogue Australia March 2013 editorial depicts a rather epic journey. Travelling by caravan, it follows a circus on the road. Nevertheless, this circus appears to be a small two-man show. Model Liu Wen is accompanied by a lone clown, who helps to provide more context to the photoshoot overall.
The Vogue Australia March 2013 editorial was shot by photographer Will Davidson. The Chinese beauty was outfitted by stylist Stevie Dance in colorful couture pieces from the likes of Tommy Hilfiger, Chanel, Alberta Ferretti and Emporio Armani. The looks were perfected with a tousled updo by hairstylist Chi Wong and dewy skin by makeup artist Fara Homidi. Complemented by an eclectic assortment of props, the photoshoot is very whimsical.
Couture Caravan Captures
The Vogue Australia March 2013 Editorial Stars a Performing Liu Wen
Trend Themes
1. Couture Caravans - There is an opportunity to create a luxury camping experience by offering couture outfitted camper trailers.
2. Circus-inspired Fashion - Designers could create lines inspired by circus elements and aesthetics like bold stripes or exaggerated ruffles.
3. Eclectic Props in Photography - There is potential to incorporate unique props and backdrops in editorial and fashion photography to add a whimsical touch.
Industry Implications
1. Fashion - Fashion designers and stylists can draw inspiration from the editorial's use of colorful couture pieces from high-end brands.
2. Luxury Travel - Custom couture caravan companies, as well as high-end camping and glamping destinations, can capitalize on the trend of combining luxury and camping.
3. Photography and Advertising - Advertisers and photographers can experiment with whimsical and unique props and backdrops to add interest to their campaigns and help their brand stand out.