The VIVENDII Fall/Winter 2019 collection is boldly designed to bring vibrant hues to the colder seasons of the month. Notably, the capsule is also adorned in a plethora of logos and branding accents. The lookbook is captured by the talented Chuchu Ojekwe and the overall silhouettes are essential for the season. There is a selection of shirts, shorts, trousers, hats, sweaters, and a pair of boxers as well.
Some of the standout items in the new collection are the scarf that is designed with details that reference sticker aesthetics. These nod to Rome and Paris -- the spotlight also shines on the VIVENDII sweater treated with tie-dye methods along with neon branding accents.
Heavy Logo-Centric Bold Fashion
The VIVENDII Fall/Winter 2019 Capsule Boasts Bold Accents & Color
Trend Themes
1. Logo-centric Fashion - The incorporation of bold logos and branding accents in fashion opens up opportunities for customization and personalized branding.
2. Vibrant Color Palette - Using vibrant colors in fall and winter collections encourages creativity and differentiation in traditionally muted seasons.
3. Sticker Aesthetics - Incorporating sticker-like designs in clothing and accessories provides an opportunity for novelty and unique visual appeal.
Industry Implications
1. Fashion Industry - Brands and retailers can incorporate logo-centric designs, vibrant colors, and sticker aesthetics in their fall and winter collections.
2. Marketing Industry - Marketing firms can specialize in branding innovation and personalization techniques for fashion companies seeking to incorporate logos and customized branding.
3. Printing Industry - Printing companies can develop new and improved techniques for replicating sticker-like designs on clothing and accessories to add novelty and visual appeal.