There is something very refreshing about the Vilshenko SS11 collection. I think it has a lot to do with the classic tailoring, light color palette and, of course, bright lighting.
Designed by Olga Vilshenko, the Vilshenko SS11 collection easily takes inspiration from her Russian background. Having grown up watching her mother create one-of-a-kind outfits, she has channeled that seamstress interest towards contemporary renditions that are cool, casual and chic.
Cross-Stitched Collections
The Vilshenko SS11 Line is Inspired by Russian Folklore
Trend Themes
1. Classic Tailoring - Disruptive innovation opportunity: Integrate modern technology and sustainable practices into traditional tailoring techniques.
2. Light Color Palette - Disruptive innovation opportunity: Develop new organic and non-toxic dyeing methods to create a variety of light and vibrant colors.
3. Russian Folklore Inspiration - Disruptive innovation opportunity: Combine traditional Russian embroidery techniques with advanced textile machinery to create unique and intricate patterns.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity: Utilize 3D printing technology in the design process to create intricate and customized garments.
2. Textile Manufacturing - Disruptive innovation opportunity: Implement automation and AI technologies in textile production to increase efficiency and reduce labor-intensive processes.
3. Sustainable Fashion - Disruptive innovation opportunity: Develop eco-friendly materials and production methods that align with consumer demand for sustainable and ethically-made clothing.