Hallmark's brand-new Video Greeting Cards help to create special memories with personalized messages that can easily be added for a variety of occasions. The Hallmark cards can be sent for birthdays, holidays, well-wishes and plenty of purposes in between to support love and care. These video cards provide an immersive and digital experience that has the potential to last a lifetime, since the video messages can be replayed for years to come.
After choosing a Hallmark Video Greeting card, a customer scans the code in the card with their phone. Online, they can add a name, choose a song or attach photos and videos to go along with their message. Through a special URL, others can be invited to share the sentiment and recipients will receive a code that can be scanned to view, download and share their special video greeting.
Personalized Video Greeting Cards
Hallmark Video Greeting Cards Make Messages More Memorable
Trend Themes
1. Personalized Video Greeting Cards - Hallmark's new Video Greeting Cards offer a disruptive innovation opportunity for personalized video messaging.
2. QR Code Integration - QR codes open up the possibility for unique personalization and digital experience, offering a disruptive innovation opportunity for industries that rely on personalized messaging.
3. Digital Greeting Cards - Digital greeting cards offer a cheaper alternative to physical greeting cards, and Hallmark's integration with QR codes and personalized video messaging is a disruptive innovation opportunity for the greeting card industry.
Industry Implications
1. Greeting Card Industry - The integration of personalized video messaging and QR codes in Hallmark's Video Greeting Cards is a disruptive innovation opportunity for the greeting card industry.
2. Marketing Industry - QR code integration and personalized video messaging offer a disruptive innovation opportunity for the marketing industry to create more personal and immersive campaigns.
3. E-commerce Industry - Digital greeting cards with personalized messaging and QR code integration offer a disruptive innovation opportunity for the e-commerce industry to take advantage of growing consumer interest in personalized experiences.