Vegan-Friendly Meringue Bars

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The Flower & White Vegan Meringue Chocolate Bars Come in Two Options

These new Flower & White vegan meringue chocolate bars are a new plant-based treat being launched by the brand to provide consumers with a way to indulge their sweet tooth in a free-from manner. The bars come in two flavors including Chocolate Dipped Strawberry and Double M*lk Chocolate, which are both 100% dairy-free and crafted with a distinct egg-free meringue filling. The bars come packaged in 100% recyclable packaging and are crafted using no artificial sweeteners with only natural ingredients in the mix.

Flower & White Co-Founder Leanna Crowther spoke on the new Flower & White vegan meringue chocolate bars saying, "Live lightly and brightly’ is the brand’s newly unveiled strapline and this relates to one of our key founding principles, which is to demonstrate a commitment to playing an active part in preserving the precious finite resources of the planet and to be a socially responsible business. Working with fairly paid farmers, shunning palm oil, investing in recyclable paper packaging are examples of this ethos and therefore, the introduction of a vegan offering represents a natural progression for the brand. The new vegan bars are designed to appeal to a broad consumer base, including those who are dedicated to following a vegan lifestyle; those who are looking to adopt a more flexible approach to plant-based living; and those who are simply looking for a fabulously indulgent, lighter, and better-for-you snack."
Trend Themes
1. Vegan Meringue Chocolate Bars - Making dairy-free and egg-free meringue filling is a major disruptive innovation opportunity for vegan confectionery industry.
2. Recyclable Packaging in Confectionery - Developing eco-friendly packaging materials is a major disruptive innovation opportunity for the confectionery industry.
3. Plant-based Lifestyle - Plant-based diets are becoming increasingly popular, offering a disruptive innovation opportunity for the food industry to expand their vegan options.
Industry Implications
1. Confectionery - The confectionery industry can capitalize on vegan and eco-friendly trends to create new, innovative product offerings.
2. Vegan Food - The growth of veganism and plant-based eating habits presents a disruptive innovation opportunity for the food industry.
3. Packaging - The packaging industry can innovate to meet the growing demand for eco-friendly, recyclable materials in the food industry.

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