Adding to the casual shoe brands line of classic Era silhouettes, the Vans Era Overspray Pack is a painters delight.
The shoe comes in either black, hot pink and white colorway options that have multi-colored paint drops speckled on top of the canvas. In a look that is very reminiscent of a Jackson Pollack painting, these kicks would be great for everyday wear. Each colorway has a specific speckled colored patttern on them to better suit the canvas color. The black ones for example look like a psychedelic amalgam of colors, which is reminiscent of the mystical galaxy. The company, which is primarily known to be targeted for skateboarders, have been branching away from this niche market and expanding their clientele by creating fun patterns and designs as these sneakers attest to.
If interested in these fun shoes, the Vans Era Overspray Pack are available at the online Vans store.
Paint-Spackled Kicks
The Vans Era Overspray Pack are Made for Art Enthusiasts
Trend Themes
1. Artistic Sneakers - A trend of sneakers featuring artistic designs and patterns, appealing to art enthusiasts and individuals looking for unique footwear options.
2. Expanded Customer Base - A trend of brands expanding their target market beyond niche audiences, such as skateboarders, by offering fun patterns and designs in their products.
3. Customizable Footwear - A trend of sneakers allowing customers to personalize and customize their footwear with unique speckled paint designs, reflecting individual style and creativity.
Industry Implications
1. Footwear - The footwear industry can explore opportunities to collaborate with artists and designers, creating innovative and artistic shoe collections.
2. Fashion and Apparel - The fashion and apparel industry can incorporate artistic designs into their product lines, attracting consumers seeking unique and creative clothing options.
3. Online Retail - The online retail industry can benefit from the growing demand for artistic sneakers by providing a platform for brands to sell and promote their unique footwear designs.