Effortlessly Glamorous Editorials

The Vanity Fair Spain January 2014 Photoshoot Stars Anja Rubik

The Vanity Fair Spain January 2014 editorial shows women that glamorous can be effortless in a way that is simply irresistible. Balancing shimmering jumpsuits and slinky dresses with tousled locks and barely there makeup, the looks essentially meshes 'girl next door' with supermodel glamazon.

Shot by photographer Marcin Tyszka, the Vanity Fair Spain January 2014 editorial is titled 'El 69 Segun Anja Rubik,' which means '69 Seconds Anja Rubik' in Spanish. The blonde beauty is joined by husband Sasha Knezvic, both of whom recently starred in Apart’s recent Christmas campaign. Styled by Kacper Raczkowski, the photoshoot features spring pieces from the likes of Anthony Vaccarello, Dolce & Gabbana as well as Marlene Dietrich.
Trend Themes
1. Effortless Glamour - Opportunities for disruptive innovation in creating fashion and beauty products that simplify glamor and make it more approachable for everyday consumers.
2. Mixing High and Low Fashion - Opportunities for disruptive innovation in creating and marketing fashion combining designer pieces with more affordable items for a wider reach of consumers.
3. Celebrity Couple Collaborations - Opportunities for disruptive innovation in collaborations between fashion brands and celebrity couples for campaigns and product lines.
Industry Implications
1. Fashion - Effortlessly glamorous editorials present opportunities for disruptive innovation in fashion production and marketing, specifically in creating clothing that is approachable and affordable for everyday consumers, without sacrificing style and perceived value.
2. Beauty - Effortlessly glamorous editorials present opportunities for disruptive innovation in the beauty industry by emphasizing minimalism and creating multitasking products that simplify glamour and beauty routines.
3. Advertising - Celebrity couple collaborations in fashion campaigns present opportunities for disruptive innovation in advertising through creating unexpected and attention-grabbing content that brings together a celebrity's personal and professional brand, as well as the brand's vision and value proposition.

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