Taking place in Tulum, Mexico, the Urban Outfitters 'Near + Far' lookbook is full of a free-spirited attitude that captures the boho nature of the outfits featured throughout perfectly. By opting for a tropical getaway in place of a visit to the cottage, the photoshoot shows just how versatile the clothes really are. They are not meant just for countrysides and urban settings.
The Urban Outfitters 'Near + Far' lookbook stars models Sara Sampaio, Sports Illustrated Rookie of the year, and Stella Maxwell. Swimming in blue waters, lounging on decks and having an overall fun and adventurous time together, the svelte beauties will make anyone crave a vacation in Tulum.
Some of the images were accented with bright paints for an artistic touch and a bit of dimension.
Mexican Vacation Lookbooks
The Urban Outfitters 'Near + Far' Photoshoot Stars Sara and Stella
Trend Themes
1. Boho Vacation Lookbooks - Brands can create lookbooks or shoots in tropical or exotic locations, showcasing their clothing's versatility and appeal for a bohemian-inspired lifestyle.
2. Artistic Accenting in Fashion Shoots - Incorporating artistic accents like painted backdrops or props in fashion shoots can add depth and interest, attracting viewers and customers.
3. Model Pairings in Fashion Campaigns - Pairing models with different but complementary looks or personalities can make campaigns more dynamic and engaging, creating a sense of aspirational lifestyle for the target audience.
Industry Implications
1. Fashion Retail - Fashion retailers can use the trend of boho vacation lookbooks to promote their products in a creative and travel-inspired way, reaching a wider audience and driving sales.
2. Art and Design - Art and design industries can collaborate with fashion brands to provide artistic accenting in fashion campaigns, opening up new revenue streams and marketing opportunities.
3. Modeling and Talent Agencies - Modeling and talent agencies can explore the trend of model pairings in fashion campaigns to offer their clients more variety of work and collaborations, increasing their exposure and opportunities.