Upcycled Couture

The Baroque Creations of Ziad Ghanem

The urge to present designs with instant shock value is in Ziad Ghanem’s blood as proven by his latest line Maiden Britain, a collaboration with graphic artist Robert Boon. Some of Ghanem’s latest eco-aware concepts were featured at London Fashion Week.

100% of the materials used in Lebanese fashion designer Ziad Ghanem’s baroque creations are recycled fabrics. Several designer brands can be found within just one of his garments. Throughout his career he has maintained focus on environmental and ethical concerns which are revealed in his work.
Trend Themes
1. Sustainable Fashion - Ziad Ghanem's focus on using recycled fabrics presents an opportunity for the fashion industry to adopt more sustainable practices.
2. Upcycling - Ghanem's use of several designer brands in one garment showcases the potential for upcycling to create unique and eco-friendly pieces.
3. Collaborative Design - The partnership between Ghanem and graphic artist Robert Boon highlights the potential for cross-disciplinary collaborations in the fashion industry.
Industry Implications
1. Fashion - Fashion industry professionals can look to Ghanem's sustainable and upcycling practices to create new revenue streams.
2. Textile Recycling - Ghanem's use of recycled fabrics in his designs highlights opportunities for growth in the textile recycling industry.
3. Graphic Design - The collaboration with graphic artist Robert Boon opens up potential for fashion and graphic design industries to partner on creative projects.

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