Innovative beauty brand Clé de Peau offers its revolutionary Correcting Cream Veil—a product that can be employed as a universal skincare primer—in packaging inspired by the upcoming Lunar New Year which will mark the Year of the Tiger. The striking red design is designed in collaboration with Kerascoët.
The Correcting Cream Veil works to defuse dullness and resolve the skin's imperfections. When applied, the formula increases radiance, while hydrating and visibly smoothing fine lines and other dry areas. It is engineered to resist oiliness and creasing. Clé de Peau also has equipped the Correcting Cream Veil with SPF 21, adding an additional benefit to the universal skincare primer.
The formula is powered by the brand's Skin-Empowering Illuminator—which is powered by Platinum Golden Milk. This ingredient enhances the skin's defenses against internal and external stressors.
Festive Universal Skincare Primers
Clé de Peau Launches Limited-Edition Lunar New Year Packaging
Trend Themes
1. Universal Skincare Primers - The recent trend is of skincare products that work universally on all types of skins to resolve the skin's imperfections, and there is a lot of opportunities for the next-gen skincare manufacturers to explore.
2. Limited-edition Packaging - The trend of offering products in limited-edition packaging is growing, which can be leveraged by companies to boost user engagement with the brand.
3. Skin-empowering Illuminator - The usage of skin-empowering illuminator to improve the skin's defenses is a new innovation opportunity for the skincare product makers.
Industry Implications
1. Beauty Industry - The beauty industry is actively exploring options for more efficient skincare products that solve multiple issues at once.
2. Packaging Industry - The growing demand for limited-edition packaging presents disruptive innovation opportunities for the packaging industry.
3. Skincare Industry - Skin-Empowering Illuminator is an industry-specific innovation with a lot of opportunities for the skincare product manufacturers.