Ever-Changing Eateries

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The 'What Happens When' Restaurant Installation is Undeniabl Unique

The 'What Happens When' installation is one that will change the focus of a reclaimed space in New York and explore the boundaries of dining experiences and play with traditional dining out expectations.

Throughout the nine months of this 'What Happens When' project, the interior, menu and identity of the restaurant space will change every 30 days. This will definitely become a truly unique dining experience for those who choose to visit the 'What Happens When' install throughout this period of time.
Trend Themes
1. Evolving Restaurant Experiences - With the 'What Happens When' installation, the trend of constantly changing dining experiences is highlighted, offering a new and exciting venture for the restaurant industry.
2. Flexible Spaces - The 'What Happens When' project showcases the trend of utilizing reclaimed spaces and transforming them into versatile venues that can adapt to different concepts and themes.
3. Disruptive Menu Innovation - By changing the menu every 30 days, the 'What Happens When' installation presents an opportunity for the food industry to experiment with innovative and unconventional menu offerings.
Industry Implications
1. Restaurant and Hospitality - The constantly changing restaurant concept of 'What Happens When' opens up opportunities for the restaurant industry to create dynamic and captivating dining experiences.
2. Interior Design - The 'What Happens When' installation showcases the importance of adaptable interior design to accommodate changing themes and concepts in a reclaimed space.
3. Menu Planning and Culinary Arts - The 'What Happens When' project challenges traditional menu planning and offers a platform for culinary innovation with its ever-evolving menu.

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