Fluid Fashion Photography

Patrick Curtet Takes Underwater Pictures of Models in Flowing Garments

These underwater pictures are part of a photography series aptly titled 'Water.' Falling into the water draped in loose, long and flowing garments seems like a terrible thought to most. However, photographer Patrick Curtet makes it seem euphoric and elegant in this series.

This artistic shoot features models in dresses and fabrics floating or moving-about underwater. The fabrics are sheer and contrast the water beautifully with bright colors of turquoise, purple and navy. Even in what looks like dark depths of the ocean (though, it's probably shot in a pool) the models do not seem distressed at all; they look nothing but graceful.

Much of Patricks work focuses on photographic campaigns for automotives so it is amazing how he can go from shooting raw, speedy mechanics to shooting fluid underwater beauties.
Trend Themes
1. Underwater Fashion Photography - There is a disruptive innovation opportunity in creating underwater fashion photography, capturing elegant moments of models in flowing garments.
2. Sheer and Flowing Fabrics - The use of sheer and flowing fabrics in fashion photography presents an opportunity for disruptive innovation in creating visually stunning images.
3. Contrasting Colors in Underwater Photography - Using contrasting colors, such as bright turquoise, purple, and navy in underwater photography, can create captivating and visually appealing images.
Industry Implications
1. Fashion Photography - The fashion photography industry can explore underwater shoots and the use of flowing fabrics to create unique and captivating images.
2. Automotive Photography - Automotive photography professionals can find disruptive innovation opportunities by exploring different genres, such as underwater fashion photography.
3. Textile and Fashion Industry - The textile and fashion industry can collaborate with photographers to incorporate sheer and flowing fabrics in their designs, showcasing their versatility and visual appeal.

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