Plastic Mask Runways

The AW15 Undercover Plastic Surgery Runway Screams Youthful Beauty

The positive vibes of a little nip/tuck action were running wild at the AW15 Undercover plastic surgery-inspired runway. Designer Jun Takahashi played with the idea of youthful beauty at his Fall/ Winter 2015 show. Models were adorned with floral lab coats and and Hannibal Lector-inspired plastic masks. Undercover noted the appeal of plastic surgery and how media propels our culture's obsession with invasive surgery.

Dazed and Confused reported, "Cartoonish daggers and flowers graced lab coats as symbols of going under the knife in order to obtain blooming youth." Takahashi spoke to the plastic surgery culture both literally and figuratively in this collection. The plastic masks distorted the model's faces, giving them the appeal of a frozen face to mimic face lifts.
Trend Themes
1. Youthful Beauty Obsession - The plastic surgery-inspired runway highlights society's obsession with youthful beauty, presenting opportunities for innovative beauty procedures and products.
2. Invasive Surgery Culture - The use of plastic masks on the runway explores our culture's fascination with invasive surgeries, indicating a need for more non-invasive alternatives and advancements in cosmetic procedures.
3. Symbolism in Fashion - The incorporation of daggers and flowers as symbols of plastic surgery creates a trend of using symbolism in fashion to address societal issues and spark conversations about beauty standards and self-image.
Industry Implications
1. Cosmetic Surgery - The plastic surgery-inspired runway highlights the demand for cosmetic surgery procedures and presents opportunities for innovation in the field to meet evolving beauty standards.
2. Beauty and Skincare Products - The emphasis on youthful beauty and the culture of plastic surgery opens up opportunities for the development of innovative beauty and skincare products that provide alternative solutions for rejuvenation and anti-aging.
3. Fashion and Design - The incorporation of plastic surgery symbolism in fashion presents opportunities for designers to explore unconventional themes and create collections that challenge traditional beauty standards and societal norms.

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