Perfectionist Kicks

The Asics X Ronnie Fieg GT-II Ultra Marine Took 3 Years to Design

No one can say that Ronnie Fieg isn't a perfectionist -- he has taken three years to design these Asics X Ronnie Fieg GT-II Ultra Marine kicks!

What could have possibly taken Fieg so long to get these shoes out? It may have been the premium suede, the luxurious leather and the beautiful blue hue of the shoe that are all to Fieg's exact specifications. Accented by cyan blue strips, these kicks will keep your feet comfy while remaining easy on the eyes. Also easy on the eyes is model Bibiana Julian of the Miami Dolphins Cheerleading Squad, who Ronnie Fieg personally picked for this particular shoe preview campaign.

No official date has been set as to when these shoes will be released. Who knows, maybe these badass blue shoes will become four years in the making.
Trend Themes
1. Premium Materials - Opportunity for disruptive innovation lies in the development and use of unique, high-quality materials in the design of footwear.
2. Customization - There is potential for disruptive innovation by offering customizable options for footwear, allowing consumers to personalize their shoe designs.
3. Influencer Partnerships - Collaborating with influencers, such as professional athletes or celebrities, presents an opportunity for disruptive innovation in marketing and promotional campaigns.
Industry Implications
1. Footwear - The footwear industry can explore disruptive innovations by incorporating premium materials and offering customization options.
2. Fashion - In the fashion industry, disruptive innovation can be achieved through collaborations with influencers in marketing and product campaigns.
3. Sports - The sports industry can capitalize on disruptive innovation by partnering with influencers to promote athlete-endorsed products, such as footwear.

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