Twisted Yoghurt is an Australian brand that serves frozen yogurt, and it recently released a new flavor that incorporates an increasingly popular beauty trend.
As activated charcoal continues to make waves in different industries, everything from cleansers and masks to juices and ice creams that contain the ingredient are popping up. Now, the frozen yogurt industry is jumping on the trend, as seen by the Twisted Frozen Yoghurt brand. The new flavor is made from Greek yogurt and contains the detoxifying ingredient activated charcoal, with claims that it helps eliminate toxins that develop in the body from consuming processed foods and from being exposed to environmental pollutants.
Twisted Yoghurt's new flavor comes on the tails of what appears to be a never-ending influx of brand's incorporating the benefits of activated charcoal into their products.
Frozen Charcoal Yogurts
Twisted Yoghurt is Now Offering an Activated Charcoal Flavor
Trend Themes
1. Activated Charcoal Products - An increase in activated charcoal products is seen across different industries, presenting an opportunity to create new products and services that incorporate the ingredient.
2. Detoxification Products - As more consumers are looking for ways to detoxify their bodies, there is an opportunity to create new products and services that address this trend.
3. Healthy Frozen Yogurt - As consumers are becoming more health-conscious, there is a growing demand for healthier dessert options, presenting an opportunity for companies to create healthier frozen yogurt flavors.
Industry Implications
1. Beauty Products - With the popularity of activated charcoal, there is a chance to innovate and create new beauty products that incorporate the ingredient.
2. Food and Beverage - As the food and beverage industry continues to evolve, there is a chance to introduce new products and services that cater to the growing demand for healthier options, including activated charcoal and healthier frozen yogurt flavors.
3. Health and Wellness - As consumers prioritize their health and wellness, there is an opportunity to introduce new products and services that help people achieve their health goals, including detoxification products and healthy frozen yogurt options.