Social Media Refrigerators

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The Tweeting Fridge Reminds You to Drink Your 8 Glasses a Day

In the modern, digital world, social media is the most effective way of conveying a message to the world -- especially one that carries a great deal of importance. So what better way to make sure kids and adults alike are getting their eight glasses of water a day than to use a tweeting fridge?

The fridge sends a reminder tweet with a fun fact about water consumption every time it's opened! Founded in Brazil, where Brazilian citizens drink 40% less than the recommended two-litres a day, the fridge has the goal to remind people to drink water more often.

Sooner rather than later, parents will be tweeting at their kids from across the dinner table: "@mychild Eat your veggies or #nodessert!"

Trend Themes

  1. Smart Refrigerators — Developing refrigerators with smart technology integrated to monitor and remind of water and food intake.
  2. Internet of Things (iot) Appliances — Creating a network of household appliances connected to the internet to monitor water intake and other health-related metrics.
  3. Gamification of Health Habits — Designing interactive health-related products that use gamification to motivate people towards healthier choices.

Industry Implications

  1. Home Appliance Industry — Integrating smart technology and IoT into traditional household appliances like refrigerators and ovens to increase functionality.
  2. Health and Wellness Technology Industry — Using technology to monitor and improve health-related metrics like water, food intake and physical activities.
  3. Digital Marketing Industry — Exploring new communication channels including social media to reach and influence customers' health habits and daily routines.

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