The most recent advertisement for French condom company Tulipan Condoms is a clever play on all of the recent worry about swine flu and people donning SARS masks.
The Tulipan Condoms advertisement shows two men with a bra clasped around their heads mimicking the well-known masks that are supposed to help ward off the flu with the phrase "keep taking hair."
The Tulipan Condoms ad encourages you to be safe in all aspects of your life—including in bed.
Bra-Masked Ads
The Tulipan Condoms Ad Plays off of Swine Flu Fears
Trend Themes
1. Creative Advertising - Brands using humor and current events in their advertising campaigns.
2. Health & Safety Awareness - Companies finding new and innovative ways to promote health and safety.
3. Cross-industry Collaboration - Brands from different industries collaborating to promote a common message.
Industry Implications
1. Advertising - Advertising agencies finding creative solutions to promote their clients' products and services.
2. Condom - Condom companies finding innovative ways to promote safe sex practices.
3. Healthcare - Healthcare providers promoting awareness of health and safety measures in a humorous and engaging way.