Angular Neon Lighting

UV by 'TJOKEEFE' is a Glowing Triangular Light Fixture

'UV' is a triangular light fixture by American design brand 'TJOKEEFE' that plays off the company's production specialization in unusual, bold and angular furniture and objects. This fixture is equal parts lighting system and sculpture, and has the power to elevate any room into an artfully ethereal visual experience.

The bold triangular shape is highlighted through the neon wire, which glows with ultraviolet LEDs to project red and purples. The light fixture can hang on any flat surface, making for a daring addition to any room. This lighting was designed to appeal to Millennials as it is easy to assemble and plays off of the nostalgic and urban neon color palette that's popular with a younger demographic.
Trend Themes
1. UV Lighting - Opportunity for disruptive innovation in creating UV lighting fixtures that combine artful design and functionality.
2. Neon Wire - Opportunity for disruptive innovation in utilizing neon wire technology to create unique lighting solutions.
3. Millennial Aesthetic - Opportunity for disruptive innovation in designing lighting fixtures that cater to the nostalgic and urban neon color palette popular with millennials.
Industry Implications
1. Interior Design - Opportunity for disruptive innovation in incorporating UV lighting fixtures into interior design projects to create visually stunning experiences.
2. Lighting Design - Opportunity for disruptive innovation in pushing the boundaries of lighting design by incorporating neon wire technology in unique and creative ways.
3. Home Decor - Opportunity for disruptive innovation in the home decor industry by designing lighting fixtures that appeal to millennials and align with their aesthetic preferences.

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