TREND HUNTER has become a regular source of content for TrendSpotter, an ongoing feature in the Financial Times. The articles, written by Nicholas Spencer, highlight new trends in house and home. The following is a sample of four recent articles:
FT REPORT - HOUSE AND HOME: TRENDSPOTTER
...what if you need to shampoo your hair? And to promote its product the company has come up with its own version of a bunny-girl, above, though the connection between showering and rabbits is a mystery.Both designs are featured on www.trendhunter.com
Jan 20 2007, By Nicholas Spencer, Financial Times
Trendspotter: Saturday January 20
...what if you need to shampoo your hair? And to promote its product the company has come up with its own version of a bunny-girl, above, though the connection between showering and rabbits is a mystery.Both designs are featured on www.trendhunter.com
Jan 19 2007, By Nicholas Spencer, FT.com site
FT REPORT - HOUSE AND HOME: TRENDSPOTTER
...a cube that has been tilted 45° in order to maximise the useful space within.The pod systems are featured on www.trendhunter.com.Finally, the UK arm of budget hotel company Travelodge aims to trial Travelpod, what it hails as the world's first...
Jan 13 2007, By Nicholas Spencer, Financial Times
FT HOUSE AND HOME: TRENDSPOTTER
...regrettable, we make no apologies for featuring two innovative uses of light.The Power Aware Cord, as highlighted on www.trendhunter.com, takes the commonly used extension lead and gives it an eco-twist.When not in use it could be mistaken for any other...
Dec 02 2002, By Nicholas Spencer, Financial Times
TREND HUNTER Becomes Regular Source of Content for Financial Times
TREND HUNTER Becomes Regular Source Of Content For Financial Times
Trend Themes
1. Content Marketing Opportunities in House and Home - Trend Hunter's feature in the Financial Times highlights opportunities for unique and creative content marketing in the house and home industry.
2. Innovative Product Designs for the Bathroom and Hospitality Industry - Trend Spotter's articles showcase innovative product designs for the bathroom and hospitality industry, paving the way for disruptive innovation opportunities in these sectors.
3. Eco-friendly Home Products and Extension Cords - Trend Spotter focuses on innovative products such as eco-friendly extension cords, indicating a growing demand for environmentally conscious home goods.
Industry Implications
1. Advertising and Marketing - Trend Hunter's partnership with the Financial Times presents opportunities for content marketing and advertising in the house and home industry.
2. Bathroom Product Design - The bathroom industry has opportunities for disruptive innovation and unique product designs due to trend-spotting in the house and home industry.
3. Hospitality Industry - The hospitality industry can benefit from trend-spotting to stay ahead of the competition and to create unique and innovative products for consumers.