With the popularity of pint-sized breakfast offerings like Starbucks' Sous Vide Egg Bites, Burger King has begun serving up its own mini frittatas in Puerto Rico called 'Tortilla Bites.' Despite the name, the new Tortilla Bites do not include any actual tortillas. Instead, the name refers to a Spanish tortilla, which is similar to a frittata, and not the Mexican flatbread.
Available exclusively from Burger King Puerto Rico, the new Tortilla Bites are essentially bite-size quiches without the crust. The frittatas are served in pairs, and come in both bacon and veggie varieties. And if the latest commercial for the new Tortilla Bites is any indication, the dish is a great breakfast option for kids and adults alike.
Bite-Sized Mini Frittatas
Burger King is Serving Tortilla Bites for Breakfast in Puerto Rico
Trend Themes
1. Mini Breakfast Items - Restaurants and food brands should consider offering mini or bite-size breakfast items, to cater to consumers who want a quick and convenient breakfast meal.
2. Creative Naming Conventions - There is an opportunity for companies to use creative, catchy names to differentiate their products and attract customers.
3. Meat-free Breakfast Options - Restaurants and food brands should consider offering meat-free breakfast options, to cater to the growing number of consumers who are looking for plant-based alternatives.
Industry Implications
1. Fast Food - Fast food chains can create mini breakfast items as a new category in their menu to offer quick breakfasts and improve the customer experience.
2. Food and Beverage - Food and beverage companies can develop and market creative naming conventions to differentiate their products and attract customers.
3. Vegetarian Food - Vegetarian food brands can create more meat-free breakfast options to cater to consumers who are looking for plant-based alternatives.