The Tommy Hilfiger Spring/Summer 2012 collection is a return to preppy chic with a refreshing burst of color and class.
Known for its laid-back luxury appeal, Tommy Hilfiger’s latest line features an obvious passion for pop after sending a rainbow of style down the runway at New York Fashion Week.
The Tommy Hilfiger Spring/Summer 2012 pieces include luxe leather coats, color-blocked kaftans, lightweight shirt dresses, pinstriped shorts and floral fatigues that make wearers feel at home in even the most prestigious of country clubs.
Hilfiger mixes prints with ease, complementing striking stripes with colorful camouflage, and even adding a clean-cut hounds-tooth-tartan hybrid design to a tank dress.
With designer Peter Som as a consultant, the brand continues to effortlessly evolve and prove that the timeless label is here to stay!
Preppy Pop Fashion
The Tommy Hilfiger Spring/Summer 2012 Line is a Bright Mix of Mod Classics
Trend Themes
1. Preppy Chic Fashion - Opportunity for disruptive innovation in creating modern preppy fashion designs with a fresh twist.
2. Colorful Prints and Patterns - Opportunity for disruptive innovation in combining bold and vibrant prints and patterns in fashion lines.
3. Collaboration with Fashion Consultants - Opportunity for disruptive innovation by working with fashion consultants to bring fresh ideas and perspectives to fashion brands.
Industry Implications
1. Fashion Design - Opportunity for disruptive innovation in the fashion design industry by creating new styles and designs that embrace preppy chic.
2. Fashion Retail - Opportunity for disruptive innovation in the fashion retail industry by offering a wide selection of colorful prints and patterns.
3. Fashion Consulting - Opportunity for disruptive innovation in the fashion consulting industry by providing expertise to fashion brands looking to evolve and stay relevant.