Tokyo Plastic brought an eye-catching collection to Tokyo Fashion Week. For the Spring 2016 season, the eccentric brand offers interesting head pieces and looks riddled with abstract graphics.
Noted to be one of the first brands to establish Harajuku street style, Tokyo Plastic goes above and beyond to bring its audience the amped-up apparel they shop for season after season. This season, the Tokyo Plastic Spring/Summer 2016 collection features hardcore headwear -- such as bandanas that tie up into mohawks and cover the face -- as well as eccentrically layered pieces.
The brand's youthful aesthetic is displayed through vibrant graphic apparel, ranging from outerwear to shorts. The silhouettes are relaxed and free-flowing while decorated with texture and a technicolored palette.
Exaggerated Graphic Couture
The Tokyo Plastic Spring Collection Broadcasts Heavily Patterned Looks
Trend Themes
1. Exaggerated Graphic Couture - Opportunity for fashion brands to explore exaggerated and abstract graphic designs in their collections.
2. Harajuku Street Style - Potential for brands to tap into the popularity and influence of Harajuku street style in their designs and marketing strategies.
3. Youthful Aesthetic - Opportunity to create clothing lines with vibrant and free-flowing designs that appeal to a younger demographic.
Industry Implications
1. Fashion - Fashion industry can incorporate exaggerated graphic designs into their collections and tap into Harajuku street style.
2. Apparel - Apparel industry can explore the trend of exaggerated and abstract graphics in their designs and marketing strategies.
3. Streetwear - Streetwear brands can take inspiration from the Tokyo Plastic collection's youthful aesthetic and incorporate it into their designs.