The packaging manufacturer 'Qualvis Print & Packaging' recently designed a series of tiny treat boxes to promote its brand throughout the Halloween season. As with other holidays, Halloween provides a number of opportunities for companies to rebrand popular products. These Halloween-themed cartons show off the full range of finishes that Qualvis has to offer.
The tiny treat boxes feature a crash lock design and a ghoulish Halloween graphic. The design is printed on a silver metalised board with a mix of matt and spot gloss finishes. The pumpkin graphic on the front of the box is made using 3D-contoured embossing, which helps the image stand out. The box is also coated in a scented varnish that emits peppermint and ginger fragrances. The overall effect is a graphic carton that fully embraces the sights and scents of the Halloween season.
The Halloween-themed boxes represent a unique approach to promotional packaging.
Glossy Halloween Packaging
This Company Created Tiny Treat Boxes to Celebrate the Holiday Season
Trend Themes
1. Personalized Promotional Packaging - Opportunity for companies to create customized packaging that celebrates specific holidays or events, enhancing brand visibility and consumer engagement.
2. Multi-sensory Packaging - Potential to incorporate scents, textures, and interactive elements into packaging designs, creating immersive brand experiences and capturing consumer attention.
3. Embossing and Special Finishes - Rise in demand for unique packaging designs that incorporate embossing, spot gloss, and other special finishes, allowing brands to differentiate their products and elevate their appeal.
Industry Implications
1. Packaging Manufacturing - Disruptive innovation opportunity for packaging manufacturers to offer customizable and sensory-rich packaging solutions that cater to specific holidays and events.
2. Consumer Goods & Retail - Potential for consumer goods companies and retailers to embrace unique packaging designs that enhance product visibility, appeal, and consumer experience.
3. Branding & Marketing - Opportunity for branding and marketing agencies to collaborate with companies on creative packaging initiatives that align with seasonal themes and engage consumers.