Models Sam Rollinson and Hoyeon Jung front Vogue Japan's 'Time to Party' editorial that reintroduces retro punk rock apparel and beauty looks to a new generation. Known for its vivid aesthetic, the 80s punk era fused together colorful and sculptural clothing with beauty looks that created an equally loud statement.
Reviving punk rock styling for a 2017 audience, Vogue Japan's Time to Party story pairs electric-hued clothes with bold and messy hair. The editorial's makeup is also bold and ranges from dramatic eyeshadow applications to punchy lips.
Styling for this fashion story is courtesy of Charles Varenne who teams up with hair stylist Martin Cullen, beauty artist Fredrik Stambro and Mike Pocock, in charge of the photoshoot's eye-catching manicure looks.
Nouveau Punk Editorials
Vogue Japan's 'Time to Party' Story Boasts Vivid Beauty and Wardrobe Picks
Trend Themes
1. Revived Punk Rock Styling - Opportunity to create modern fashion and beauty looks inspired by the bold and colorful aesthetic of the 80s punk rock era.
2. Bold and Messy Hair - Disruptive innovation opportunity to develop new hair styling techniques and products that embrace a bold and messy look.
3. Dramatic Makeup Looks - Idea for creating new makeup trends that incorporate dramatic eyeshadow applications and punchy lips.
Industry Implications
1. Fashion - Opportunity for fashion brands to create retro-inspired clothing with a punk rock twist.
2. Beauty - Disruptive innovation potential in the beauty industry to develop bold and vibrant makeup products and techniques.
3. Hair Styling - Innovation opportunity in the hair styling industry to embrace bold and messy hair looks and create new techniques and products to achieve them.