Ritzy Rock Climbing Editorials

The Pop Magazine This is POP: Jumper/Leader Photoshoot is Athletic

The Pop Magazine Autumn/Winter 2014 This is POP: Jumper/Leader editorial shines light upon model Kim Peers as she climbed about rocks and grottos. Photographer Charlie Engman captured Peers within several strenuous positions, showcasing the team's ability to display fashion and athleticism at the very same time.

Stylist Vanessa Reid paid attention to the many unusual motifs and settings present in This is POP: Jumper/Leader. Given the boulders, wooden home interiors and chipped floors, it follows that Reid remained eclectic throughout. This was made apparent via her selection of cozy one-piece sweater suits, sporty high rise socks, tiered knit dresses, free flowing vests, loose trousers and wraparound scarves. Evidently few rules are at play within this eye catching Pop Magazine series.
Trend Themes
1. Fashionable Athleisure - The fusion of fashion and athleticism offers opportunities for disruptive clothing and athleisure brands to target fitness enthusiasts who value style and comfort.
2. Rock Climbing as a Trendy Sport - The growing popularity of rock climbing creates opportunities for outdoor and adventure brands to offer trendy and fashionable gear designed for both function and style.
3. Eclectic Fashion Editorials - The fusion of distinct or unusual themes in fashion editorials presents opportunities for creative fashion brands to showcase their innovative styles and designs in a unique way.
Industry Implications
1. Athletic Clothing - Athletic clothing brands can take advantage of the athleisure trend by introducing fashionable and functional clothing lines that cater to fitness enthusiasts and fashion-conscious individuals.
2. Outdoor and Adventure Gear - Outdoor and adventure brands can create trendy and stylish rock climbing gear that appeals to the growing number of people interested in the sport as a new form of adventure and fitness.
3. Fashion and Clothing - Fashion and clothing brands can showcase their creative designs in a unique way by using fashion editorials that fuse distinct or unusual themes together, creating a disruptive innovation opportunity in the fashion industry.

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