The 'Then & Now' Vogue China Beauty editorial garces the Asian publication's May 2013 issue. Photographer David Dunan captures model Kinga Rajzak as she poses in generational wardrobe staples and beauty looks that revisit a number of fashion's most important eras.
Whether reviving the glitz and glamour of the 1920, reintroducing dramatic 50s eye makeup or going fresh faced with effortless 90s flair, this striking beauty editorial shines a light on a multitude of important style moments that shaped history.
In addition to bold beauty looks by make-up artist Georgina Graham and hair stylist Sebastien Richard, the 'Then & Now' Vogue China Beauty editorial also features generational wardrobe staples that are hand-picked by stylist Ondine Azoulay.
Generational Beauty Editorials
The Then & Now Vogue China Beauty Feature Revisits History
Trend Themes
1. Generational Fashion Editorials - Fashion editorials that cycle through historical fashion trends and looks can be used as inspiration for modern fashion lines.
2. Nostalgic Beauty Trends - Revisiting and recreating beauty looks from past decades can be an opportunity for cosmetic brands to release new products and campaigns inspired by vintage styles.
3. Timeless Style Moments - Highlighting important fashion and beauty moments from history can be a way for fashion journalists and bloggers to provide a new perspective on current trends and styles.
Industry Implications
1. Fashion - Fashion brands can draw inspiration from historical fashion trends to create new collections and campaigns.
2. Cosmetics - Cosmetic companies can release new product lines and marketing campaigns that are inspired by vintage beauty trends.
3. Media - Fashion publications and bloggers can explore historical fashion and beauty trends to provide a fresh perspective on current styles.