The Yahoo Mail app has been redesigned in order to help users locate what they need, the version of the app is currently available for both iOS as well as Android devices. The email app has a number of different view settings, which are aimed at making important things easily findable without the need to search. There is a setting for users to easily find photos, or alternatively there is a setting that helps users easily find deals. The Yahoo Mail app also has a setting for users to monitor email subscriptions.
Yahoo Mail also has a new look, which contains the navigation bar at the bottom of the screen. This allows for single hand navigation, which the company notes are important as phones are increasing in size. Currently, the new version of the app has been rated over 2 million times, and it has a score of 4.6 stars.
Mobile Smart Inboxes
The Yahoo Mail App Has Been Updated to Help Users Find Important Messages
Trend Themes
1. Smart Inboxes - Opportunity to develop smart inboxes in other email applications to help users find important messages using various view settings.
2. Mobile Navigation - Developing navigation options for mobile applications that accommodate larger screen sizes for single hand use, similar to Yahoo Mail's navigation bar at the bottom of the screen.
3. Email Subscription Tools - Opportunity to create subscription management tools within email applications to help users monitor and control email subscriptions easily.
Industry Implications
1. Email Applications - Email application developers can implement smart inboxes and subscription management tools to enhance user experience.
2. Mobile Navigation Development - Mobile navigation development companies can focus on creating navigation options specifically for larger screen sizes to improve single hand use for users.
3. Marketing and Advertising Industries - Marketing and advertising industries can utilize smart inbox technology to promote deals and subscriptions to users.