The Undress is the ideal garment if you need to change on the go, probably in public. Currently seeking finances via crowdfunding platform Kickstarter, the San Diego-based startup is helping women change clothes without having to get naked.
The Undress is like a portable changing room but looks like a dress. With features like a hidden packable pouch, side access openings and draw string loops, the patent-pending product lets you change into or out of almost any outfit. The stylish and reversible design can be shortened if you are wading in water or walking in sand. It also works in a car and can be used as a seat cover.
The convertible dress perfect for busy but modest women, beach goers, performers, photographers, travelers, yogis, runners and athletes.
Dignity-Preserving Dresses
The Undress Lets You Change Clothes in Public Without Exposing Yourself
Trend Themes
1. Portable Changing Garments - Innovative portable changing garments that allow people to change clothes in public discreetly present an opportunity for entrepreneurs in the fashion industry.
2. Convertible Clothing - Convertible clothing with multi-use features that cater to busy and active audiences present a disruptive innovation opportunity for the fashion industry.
3. Modesty-focused Fashion - Fashion focused on modesty and preserving dignity, particularly for women, presents an opportunity for entrepreneurs seeking to innovate the clothing industry.
Industry Implications
1. Fashion - Entrepreneurs in the fashion industry can innovate portable changing garments that cater to people on the go.
2. Athletic Apparel - The development of modest and convertible athletic apparel can disrupt the athletic and sports fashion industry.
3. Travel and Tourism - Innovating clothing for travelers and tourists who want to change clothes in public without losing modesty or dignity presents opportunity.