Re-Imagined Umbrella Designs

The Sa™ is Seeking Finances Via Crowdfunding Platform Kickstarter

The overall design of umbrellas is pretty standard, but the Sa™ is changing things up. While other innovations in recent decades include the retractable portable style, the automatic pop-up button and headgear, this innovative umbrella is taking things to another level as it incorporates a new structure, form and esthetic look.

Designed by Matthew Waldman and Justin Nagelberg, the Sa™ has a modern and efficient structure that replaces the traditional metallic skeleton. Made out of eco conscious materials, the invention has an internalized handle and magnetic closure system in addition to an origami-like canopy. To open the umbrella, the bottom of the handle must be rotated, while retracting requires pumping the handle like a pinball machine.
Trend Themes
1. Re-imagined Umbrella Designs - The Sa™ is revolutionizing umbrella design by incorporating a new structure, form, and esthetic look.
2. Innovative Umbrella Structures - The Sa™ is disrupting the traditional metallic skeleton by introducing a modern and efficient internalized handle and magnetic closure system.
3. Eco-conscious Umbrella Materials - The Sa™ is embracing sustainability by using eco-conscious materials in its construction.
Industry Implications
1. Fashion Accessories - The Sa™ is creating disruptive innovation opportunities in the fashion accessory industry with its re-imagined umbrella designs.
2. Product Design - The Sa™ is driving disruptive innovation in product design by introducing innovative umbrella structures and materials.
3. Outdoor Gear - The Sa™ is reshaping the outdoor gear industry with its revolutionary umbrella designs that offer enhanced functionality and aesthetics.

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