The Room SS12 editorial is filled with strange and quirky images that will inspire a lot of raised eyebrows. Yet this eccentric photoshoot works to balance the extremely minimalist outfits the models are clad in. Inspired by nature and the natural, The Room SS12 editorial injects a bit of silliness into the mix to make things interesting, if in an unexpected sort of way.
Lensed by Italian photographer Emilio Tini, The Room SS12 editorial was shot in studio with foliage props. It stars a troop of models: Liu Wen, Anais Pouliot, Querelle Jansen, Katlin Aas, Marique Schimmel, Kristina Salinovic, Colinne Michaels, Josefin Rodermans, Madisyn Ritland and Emeline Ghesquière. Styled by Emil Rebek, she put together a simple and feminine wardrobe from the likes of Jil Sander, Celine, Stella McCartney and Lanvin.
Quirky Nature-Inspired Editorials
The Room SS12 Photoshoot Features Simple Fashion and Fun Props
Trend Themes
1. Nature-inspired Fashion - Incorporating natural elements and props into fashion editorials can create a unique and captivating look.
2. Minimalist Photography - Using clean and simple photography styles can let the fashion and models stand out in editorials.
3. Quirky Branding - Adding a touch of whimsy or humor can set a brand apart and attract a loyal following.
Industry Implications
1. Fashion - Clothing companies can incorporate playful nature elements or props into their campaigns to showcase their brand in a unique way.
2. Photography - Utilizing simple, nature-inspired props and settings in fashion photography can create a captivating look that stands out.
3. Marketing and Advertising - Brands can differentiate themselves by incorporating quirky and unexpected elements into their branding efforts, such as the use of nature-inspired props in fashion campaigns.